san diego farmers markets

Taking root at San Diego farmers markets

Selling directly to shoppers—and meeting face-to-face with chefs and other buyers—is helping keep San Diego farmers afloat amid economic downturns and historic droughts. When Dave Heafner and Leslie Pesic started their DA-LE Ranch in 2003, they were raising hens, pigs, and rabbits and selling to a few customers by pre-order, delivered once a week to the parking lot of the DMV in Santa Ana, California. Now, they…